DONOR MESSAGE TESTING
Make a fundraising request more concrete.
Compare two truthful explanations of the same nonprofit project. State the intended use of funds and avoid unsupported promises of impact.
Example messages.
A food bank is raising $38,000 to buy a refrigerated van for collecting fresh produce from local farms and grocers.
Help us raise $38,000 for a refrigerated van so we can collect fresh produce from local farms and grocers.
Donated produce needs cold transport. Your gift goes toward a $38,000 refrigerated van for farm and grocery pickups.
Run a clear comparison.
Use the same audience and product facts for both versions. Choose a question before running: clarity, credibility, interest or preference.
Head-to-head mode shows both texts together. Independent mode scores each separately against the same scale, then compares the scores for each profile.
What the results mean.
Activity records do not establish donor history, generosity or ability to give. Validate donation outcomes with actual supporters.
The survey supplies observed profiles. AI generates the reactions to your text. The included records are unweighted, and the results are not responses collected from people.
Frequently asked questions
How do I start?
Try a free study or open Studio to choose your audience. Paste both texts, add relevant context and run the study.
What should I do with a close result?
Inspect individual responses and revise the contrast. Small score differences are not a significance test. Use real audience feedback or a live experiment to validate consequential decisions.